What shoppers want from a retailer’s mobile app – a checklist

Mobile Commerce Minute Episode #524

It isn’t complicated. In fact, it comes down to 2 things. These two simple things that customers want inside a retailer’s mobile app are defined in the most recent UPS Pulse of the Online Shopper report done by Comscore. In this episode, Chuck extracts the most important mobile pieces from the report and hands us a checklist of the things retailers need to start doing right now in order to succeed with their mobile strategy. You are welcome…

With Rob Woodbridge and Chuck Martin

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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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