Wearables AREN’T about getting ads to the wrist

Mobile Commerce Minute Episode #521

Wearables can be a confusing world. On one hand (punny) we wear them in hopes that they streamline our lives, make us healthier and bring our eyes away from the constant glow of the smartphone screen. On the other hand we are all trying to figure out how they can and should impact our business. There is a fine line between helpful and annoying – especially when it comes to something that we choose to wear on our bodies. Have no fear, Chuck sat down with Travis Bogard of Jawbone to get his take on the wearable revolution and, thankfully, it doesn’t involve sending ads to our wrists…

With Rob Woodbridge and Chuck Martin

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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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