Welcome to episode #262. On the show: You can’t hide from racist tweets; Bfonics launches WiFi beacon; Mobify acquires Donde; UberMedia’s LROI; Tyrers Department Store tests the Digital Clothing Rail; Aruba Networks launches Mobile Engagement 2.0; Domino’s Easy Order button; Placemeter’s new Sensor Technology; Soundpays launches their mobile wallet in Canada; Krispy Kreme connects with NCR for loyalty & location; Blue Bite partners with Rouge Media. Our special guest is Mikhail Damiani, co-founder of Blue Bite.
This Week in Location Based Marketing Episode 262
Recorded: December 7, 2015
Hosts: Rob Woodbridge & Asif Khan
(see all the episodes)
Show Notes:
Top stories of the week
sponsored by Samsung
1. Racist Tweets on billboards in Brazil 5:39
2. Bfonics launches WiFi beacon 9:36
3. Mobify buys Donde 13:26
4. UberMedia launches LROI concept 17:22
5. Tyrers Department Store tests “Digital Clothing Rail” 20:18
Guest: Mikhail Damiani of Blue Bite 24:26
Member News
1. Aruba Networks launches Mobile Engagement 2.0 43:11
2. Domino’s launches the “Easy Order” button 45:03
3. Placemeter launches Sensor Technology 46:50
4. Soundpays launches mobile wallet in Canada 48:26
5. Krispy Kreme teams up with NCR for loyalty and location 50:21
6. Blue Bite partners with Rouge Media 52:57
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