Is that a mattress or a sex therapist?

Welcome to episode #234. On the show: Fujitsu’s Ubiquitouswear; SocialRadar’s LocationKit; Domino’s order by tweeting an Emoji; Tunity App; JCDecaux punks Belgium Marketing Directors; Auto-cue’s car movie scenes re-enacted with augmented reality; The Doghouse Virtual Reality movie; ooVootique; Dunlopillo’s connected mattress; Geoconquesting in real life thanks to Zo Rooms vs. OYO Rooms. Chuck Martin joins us to talk about the latest Thinknear Location Score Index.

This Week in Location Based Marketing Episode 234

Recorded: May 18, 2015
Hosts: Rob Woodbridge & Asif Khan
(see all the episodes)


This episode is brought to you by:
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Show Notes:

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Top stories of the week

1. Fujitsu to roll out Ubiquitousware – sensor tags 13:00
2. SocialRadar launches LocationKit 17:00
3. Domino’s to let you order pizza by tweeting an emoji 19:40
4. Tunity app 26:05
5. JCDecaux punks Belgium marketing directors 29:00
6. Auto-cue – acting out classic movie scenes via AR 34:26
7. The Doghouse – Oculus rift film 38:40
8. ooVootique 40:35
9. Dunlopillo – Listen to your mattress 48:40
10. Zo rooms ambush marketing of rival OYO rooms 52:55

Special Feature: Chuck Martin’s take on the Thinknear Location Score Index 55:10

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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