For Doug Bain wherever he may be

Welcome to episode #244. On the show: Monetizing ears; UberMedia launches Location Visit Optimization; The world’s first virtual reality theme park called The Void; The world’s first artificially intelligent ad; MotorMood’s emoticons for drivers; Audi, BMW & Daimler acquire Nokia’s Here; xAd’s Global Location Snapshot; Nordstrom’s rooftoop Instagram installation. Our resource of the week is social video sharing app Beme.

This Week in Location Based Marketing Episode 244

Recorded: July 26, 2015
Hosts: Rob Woodbridge & Asif Khan
(see all the episodes)


Show Notes:

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Top stories of the week

1. Yaniv Davidson Wants to Monetize Your Ears – Tunity, WSJ article 6:30
2. UberMedia launches Location Visit Optimization (LVO) 9:05
3. Virtual Entertainment Centres – The Void: World’s First Virtual Reality Theme Park 13:30
4. World’s First Artificially Intelligent Ad 18:30
5. MotorMood – emoticons for drivers 22:50

LBMA Member News

1. Audi, BMW & Daimler to buy Nokia’s Here 26:30
2. xAd’s – Global Location Snapshot 28:35
3. Nordstom’s rooftop Instagram installation 30:00

Resource of the week

Beme 32:50

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

  • Lots of great stuff this week, guys. Interesting link to the Global Location Snapshot too. Thanks.

  • Thanks @lubinbisson:disqus!

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