Absolut-ly IoT, treats for cookies and Walmart’s mobile payments grand entrance + Ted Mann of SnipSnap

Welcome to episode #263. On the show: Absolut-ly IoT; Pagen treats for real web cookies; Wayfindr finds Google – and $1 million; Irisys’ Gazelle 2; Tapestry of Hope with Jane Goodall and ESRI; PlaceIQ and IRI team up; Walmart’s mobile payment play; Download the Sears app to get free shipping; Dwolla & Seamless work on P2P payments together; Gamestop drives PowerUp with fuel rewards integration. Resource of the week is Star Wars weather from Tom Scott. Our special guest is Ted Mann, founder of SnipSnap.

This Week in Location Based Marketing Episode 263

Recorded: December 13, 2015
Hosts: Rob Woodbridge & Asif Khan
(see all the episodes)


Show Notes:

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Top stories of the week

sponsored by Samsung
1. Pernod Ricard turns Absolut bottles into IoT play 5:50
2. Swedish bakery Pagen sends real treats in exchange for web cookies 9:34
3. Google provides $1M grant to Wayfindr in London 12:34
4. Irisys launches Gazelle 2 16:10
5. Jane Goodall launches Tapestry of Hope map 20:40

Guest: Ted Mann of Snip Snap 26:32

Member News

1. PlaceIQ and IRI team up 40:27
2. Walmart introduces it’s own mobile payment system 41:24
3. Sears drives app downloads with free shipping 43:50
4. Dwolla & Seamless team-up for P2P payments in the U.S. 45:24
5. Gamestop drives PowerUp with fuel rewards integration 46:40

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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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