Mobile Minute Episode #257:
It is crazy to think that a consumer would walk into a store, pick up a product and buy it without at least scanning it and checking for a better price online or off. We all understand the value of a coupon yet we don’t do this simple act of scanning – it is basically like a coupon but without the store issuing it. The good news is that a lot of us are getting smarter. The bad news for retailers is that a lot of us are getting smarter.