This Week in Location Based Marketing #159: OrderBird, Topsy and flying delivery drones

Welcome to episode #159. On the show: Singtel soft-launches their shopping app Lyke; PayPal partners with OrderBird in Germany; Amazon’s Air Drone delivery service; Texas Instruments patents indoor location; Apple buys Topsy; Tantrum Street launches Cartwheel register; Mazda partners with PlaceIQ. Our mobile minute with Chuck Martin highlights Black Friday and Cyber Monday mobile stats. Our featured app is Eye Got You Covered. Our special guest is Marc Castrechini, VP Software Development of Merchant Warehouse.

Episode 159

Recorded: December 7, 2013
Hosts: Rob Woodbridge & Asif Khan
(see all the episodes)

Show highlights:

A few announcements
– Do you have a location based marketing question? Ask us here and we’ll answer it on an upcoming show.

A Mobile Minute with Chuck Martin: Black Friday and Cyber Monday mobile shopping stats (2:30)

Special guest of the week: Marc Castrechini, VP software development of Merchant Warehouse (27:55)

App fascination of the week:: Eye Got You Covered (5:35)

Top news of the week

1. Singtel soft launches their Lyke App (9:55)
2. PayPal partners with OrderBird (16:22)
3. Amazon’s Air Drone Delivery Service (21:45)
4. Texas Instruments patent on indoor location (33:40)
5. Apple buys Topsy (38:00)
6. Dallas merchants use Cartwheel register (45:45)

Resource of the week: Mazda partners with PlaceIQ at the dealership (52:22)

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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