This Week in Location Based Marketing #141: An insult to Naughty by Nature

Welcome to episode #141. On the show today: Foursquare sells your data – finally! Apple uses location to conserve your battery power. Inglot creates the ultimate video shadow box display. Coupons are making their post-recession comeback. Chuck Martin talks the mobile web retail push in our mobile minute. Jon Rosen of iInside is our special guest.

Episode 141

Recorded: August 2, 2013
Hosts: Rob Woodbridge & Asif Khan
(see all the episodes)

Show highlights:

A few announcements

– Do you have a location based marketing question? Ask us here and we’ll answer it on an upcoming show.

Featured Guest: Jon Rosen of iInside (18:15)

A Mobile Minute with Chuck Martin: The mobile web retail push (3:05)

Mobile fascination of the week: Spott Messenger (6:05)

Top news of the week

1. Foursquare partners with Turn to sell ads based on your data (7:45)
2. Mobilink + Train Of Thought launch SmartPush in India & Rogers partners with Shopalerts in Canada (12:03)
3. The LBMA partners with the OGC – press release (16:22)
4. Apple’s location-based battery system patent (story) (30:40)
5. MonsterMedia buys LocaModa (34:10)
6. Inglot deploys AOPEN transparent digital signage cases in the Netherlands (35:50)

Resource of the week: Coupons are making a comeback (41:40)

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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