Where’s The Money? Episode #8 – Localmind

Welcome to our NEW newest show: “Where’s The Money?”. It is here we try to decipher the way some of the more popular mobile applications and services will generate cold hard cash. The industry is full of promise but only a handful of companies will crack the buck. “Where’s The Money?” is where we put them to the test.

This week we tackle Localmind, friends of the site, and makers of a nifty service that adds a dynamic social element to location-based discovery. Rob and I are big fans of the app, but with that fandom comes a variety of questions. Is Localmind a standalone application or the feature of another product (i.e., the perfect foursquare companion)? How can Localmind grow its user base? Is it a little too complex for mass adoption? Should Localmind monetize through small businesses, major brands, or by disrupting the tourism industry?

In honor of the big questions above, and the ‘mind’ theme to the show, I turned on my Skype camera’s Big Giant Head mode for the duration of the podcast (we’ll iron out the technical glitches one day, I promise). Post a comment below and let us know your thoughts.

Episode #8

Recorded: March 14, 2012
Hosts: Rob Woodbridge & Douglas Soltys

More Localmind Content

    Localmind: Scoble’s favourite app from SXSW let’s you know what’s going on somewhere before you arrive – with co-founder Beau Haugh

    Localmind co-founder Lenny Rachitsky talks version 2.0 (Part 1)

    Localmind co-founder Lenny Rachitsky’s 3 takeaways for any product launch (Part 2)

    This Week in Location Based Marketing – Episode 56: PayPal moves into coupons, KLM’s social seating + LocalMind’s Lenny Rachitsky

About the author

Douglas Soltys

Douglas is the former Editor-In-Chief of Inside BlackBerry, BlackBerry Cool, and QuicklyBored, which he launched as a mobile gaming industry site. His knowledge of mobile and social media led him to a job at RIM (BlackBerry), where he got to travel the world and do lots of cool things. He is often left-handed, but rarely sinister.

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