This Week in Location Based Marketing #85: Finnish innovation

Welcome to episode #85 of This Week in Location Based Marketing. On today’s episode, Poynt files for bankruptcy protection, Amazon buys UpNext, Nokia gets out of mobile payments while everyone else is getting into them + news from Google and IBM, our special guest, David Peres of Adcentricity and can retailers get rid of the discount?

Episode 85

Recorded: July 8, 2012
Hosts: Rob Woodbridge & Asif Khan

Show highlights:
1. Poynt files for bankruptcy protection (2:40)
2. Grafetee helps the Finnish Police (9:25)
3. Google adds Save To Wallet function (13:30)
4. IBM launches an augmented reality app for grocery stores (16:27)
5. Gecko Landmarks (22:50)

Featured Guest
David Peres, Chief Marketing Officer Adcentricity (28:30)

Funding / M&A News
1. Amazon acquires 3D mapping company UpNext (38:28)
2. Nokia sells mobile payment unit in India to Fino (42:30)
3. Kuapay gets $4M (47:10)

Resource of the Week
The Trick to Weaning Shoppers Off Discounts (52:52)

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

  • Many thanks guys for covering Grafetee! And you did pronounce it like we mean it, it’s a word play on graffiti. 🙂 We’re continuously adding new content sources to Grafetee so that it will be the most meaningful local discovery tool available, including partners like the police and bunch over other more commercial ones from real estate to shops to local reviews. We’ll keep you posted on our progress!

  • philbutler

    A nice mention of a Finland app that not too many so called location based experts would have found, even with our press release and SM notice going on. Bravo and thanks for being the kind of peeps who take their work seriously. 🙂 

    Phil Butler
    Editor Everything PR News
    Argophilia Travel News
    Partner Pamil Visions PR

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