This Week in Location Based Marketing #76: PunchCard, PayPal Media Network + why QR codes suck

Welcome to This Week in Location Based Marketing where we rehash the news that matters in the location based marketing world.

In this episode: Punchcard hits 15m locations but what does that mean? Also, Facebook writes another cheque and acq-hires another team, PayPal puts Where to use and Bravo goes around the world in 80 plates. All this plus our weekly M&A and funding roundup, our resource of the week and special guest Simon Liss, CTO of WeLoveMobile. Enjoy!

Episode 76

Recorded: May 6, 2012
Hosts: Rob Woodbridge & Asif Khan

Show highlights:
1. CheetahMail partners with Movable Ink (9:00)
2. PunchCard hits 15M locations worldwide (12:45)
3. Bravo – Around the world in 80 plates uses Twitter to give away trips (19:25)
4. Hop-On Inc. launches geo-targeted services in Cancun (24:15)
5. PayPal re-launches Where as PayPal Media Network (27:40)

Featured Guest
We Love Mobile: With Simon Liss (34:10)

Funding / M&A News
1. Intuit buys DemandForce (43:00)
2. Facebook acq-hires Glancee (see Glancee interview here) (46:10)
3. Signpost raised $4M (48:20)
4. Just-Eat gets $64M (50:10)

Resource of the Week
PlaceCast – The Alert Shopper 3 (54:35)

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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