Daily Mobile Minute #85: Build a little anticipation to build a little magic

Anticipation is a lost art in mobile marketing and one that has its place in the mix. Build some anticipation and you’ll build a following, stand out and launch right.

About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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