This Week in Location Based Marketing – Episode 32: Augmenting your here and now with Vidappe and Lokadot

Episode 32

recorded July 3, 2011

Welcome to This Week in Location Based Marketing where we rehash the news that matters in the location based marketing world.

Hosts: Rob Woodbridge & Asif Khan

This week:

Show highlights:
1. Vidappe reminds you of eligible discounts
2. Lokadot launches in Philadelphia
3. Google + launches and invites a few people to their Pool Party
4. Poynt hits 7 million users – almost 3X growth in 1.5 years
5. HTC partners with Chalkboard in Malaysia

Funding News
1. LikeALittle raises $5M
2. Square brings in $100M, valued at $1B
3. LivingSocial set to IPO with $10-15 billion valuation (Rob & Asif gasp)

Tool of the Week
Crowdmap from Ushahidi

Resource of the Week
Juniper Research on mobile payments

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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