We continue to bring focus to the developer challenges this time we look in on ad network Inneractive and how developers can generate revenue from these kinds of services. Itay Godot, VP Marketing of Inneractive helps us understand the opportunities that developers can capitalize on and how. In our “big ideas” segment, Peggy highlights the key findings of GSMA’s report on the Connected Life: A USD4.5 trillion global impact in 2020 and Rob tackles the true value of Apple’s NewsStand that is generating $70,000 per day in sales.
UNTETHER.tv was the official broadcast partner for the recent Mobile Innovation Week and this is one of the sessions we had while on location in Toronto. How does Sympatico, one of Canada’s largest portals, and the purveyors of the largest mobile ad network in Canada deal with this growing industry? Head on according to Brad [...]