Tag Archives: maps

This Week in Location Based Marketing #115: Food, beverages and office space + Scott Kveton of Urban Airship

Welcome to episode #115 of This Week in Location Based Marketing. On today’s show: The launch of photo polling app Voto, 42Floors – the AirBnB for office rentals, LivingSocial’s painful year, Pepsi’s next generation vending machine and the mobile food market starts to sizzle (sorry!). Plus, Scott Kveton, CEO of UrbanAirship and an overview of our resource of the week – a summary of the location based services market in 2012.

This Week in Location Based Marketing European Edition #1: The mighty European Roundtable

This is episode #1 of the European Edition of This Week in Location Based Marketing – a monthly look at the happenings of the location based marketing world in Europe and beyond. One this month’s show we talk about Lufthansa, PayPal, Weve and Spotify, plus our first ever LBMA roundtable with Asif Khan, PJ Verhoef and Paul Doran and 2 astounding guests in Daan Weddepohl, founder and CEO of Peerby and Jessica Butcher, co-founder and CMO of Blippar. Good thing this is only monthly!

This Week in Location Based Marketing #114: Facebook’s Graph Search and location + Grant Ritchie of Locationary

Welcome to episode #114 of This Week in Location Based Marketing. On today’s show we bring you stories on Listia, FrontFlip, a deep dive into what Facebook graph search means to location, Rob’s latest obsession app called Moves plus special guest Grant Ritchie, Founder & CEO of Locationary and our resource of the week from Forrester.

This Week in Location Based Marketing #113: Google Zavers, GreenDot’s GoBank and RedStripe’s corner shop musical

This is episode #113 of This Week in Location Based Marketing. On today’s show we are 40% Google with stories about Zavers and Fieldtrip, 40% payments with stories on PayPal and GoBank and all in with RedStripe’s latest local initiative. Plus special guest Dan Foreman of Lumi Mobile talks the death of surveys.

This Week in Location Based Marketing #112: Location, James Franco and a goat

Welcome to episode #112 of This Week in Location Based Marketing. On today’s show: We’ve got 9 stories for you including our bewilderment of Waze, why we thing 4sqTrigger is on to something, and UrbanAirship is already getting things done with Tello. Also Scott Lindenbaum of Spun talks to us about using a goat for location based marketing. Seriously.

This Week in Location Based Marketing #111: The telematics war, fiscal cliff & Guatemalan hijack

Welcome to episode #111 of This Week in Location Based Marketing. On today’s show: A quick look at the state of telematics, Parking Douche, and a great campaign from Meat Pack in Guatamala. Plus our usual M&A and funding activity, our resource of the week and special guest Greg McAllister, co-founder and CEO of PushPoint Mobile

Bye Bye Google – Foursquare Embraces OpenStreetMap

Foursquare, the location ‘check-in’ service, has dropped Google Maps in favor of an OpenStreetMap solution on its desktop service. According to their own blog post verifying this, OpenStreetMap (used by others like WordPress and MapQuest) was deemed superior because the maps are being constantly updated, and there is more flexibility for Foursquare to change things [...]

How EveryTrail brings real-time to your travel experiences — whether it’s a hike in the woods or a run around the world. With Joost Schreve

Most people love to travel. Joost Schreve took his passion and turned it into something called EveryTrail. EveryTrail has always had mobile as the target for this service — Schreve created the first version for the die-hard GPS owners before there was a smartphone with a built-in GPS. As companies life Apple wrapped consumer interfaces [...]