With over 3000 location in the United States already using the LevelUp platform, their customers have seen some staggering success and this is the story of how they decided upon, built, deployed and continuously refine their product. This is also the story of entrepreneurs being entrepreneurs and understanding the difference between a hobby company and a real business.
For the first time since 2009, Apple added a major category to the AppStore – this time around it was the Catalog category. What is the significance of this and how important is the catalog industry on these mobile devices?
To answer these questions and many more we went right to the makers of the number 1 ranked mobile app in the category, TheFind.com, and previous guest Ramneek Bhasin the GM of mobile and catalogs for TheFind.
In this final segment: Holger Luedorf, VP Mobile and Internation at Foursquare and I explore Foursquare’s view on mobile commerce and enablement and how the relationship with their partner American Express has panned out, their thoughts on how NFC will impact their business, the importance of their new product Save to Foursquare and how Foursquare views the competition.
If you are wondering how mobile can touch, help, deepen, engage and grow revenue in the restaurant space this is the episode for you. ORDR.in founder David Bloom touches on many aspects of mobile’s current and coming influence and ways that the devices we carry are going to fundamentally alter the way restaurants do business.
In this clip we dive into some of the challenges and opportunities, impediments and freedoms that we are all struggling and embracing when it comes to mobile commerce and mobile transactions. Who’s going to lead, who will falter, how does this start and when do consumers start to adopt what is being built.
According to John Orlando, EVP Worldwide Marketing and Business Development at Sixth Sense Media, the time of reckoning is near when we all look at the mobile phone as a point of sale in your pocket and the key will be who understands what that really means and adapts the fastest.
According to Tom Daly, Group Manager, Strategy & Planning, Global Interactive Marketing, mobile is more than a transaction, more than an easy way to buy – it is a way to deepen the relationship between the brand and the consumer.
Tom Purves, Senior Business Leader, Product Innovation & Strategy at VISA, is at the center of the mobile payment maelstrom at VISA, the company that invented plastic cash. Tom takes us through the way VISA sees the world of the mobile wallet and how they continue to innovate to fight their biggest competitor – cash.