This episode with Edward Marks takes us back to the end of Inedible Software and the start of new companyTwist, the venture funding process, the 18 months it took to build a business while building a team, the marketing tactics, the importance of partnering properly, the power of contacts and the super power known as context.
Raj Singh started Tempo.ai out of SRI (incubators of SIRI, Summly and Tempo) with absolute intent – they didn’t begin at the calendar, they ended up there based on what they wanted to achieve. Raj takes us through this journey of identifying the market opportunity, the covert beta test (in Canada – under a different name), the launch, the outcome, the things he’d have done differently and where he sees the calendar as the platform concept going in the near future.
This is the story of the success Game Insight has had and how Darya and her team plan on duplicating that success with NARR8. There is a heft here – a confidence reserved for only those that have hit on something or see something that others don’t and I like it. They have audacious goals of world domination, of building incredible product every single time and of disrupting a staid and insular industry in serious peril and need of new thinking. After listening to this episode you get the sense that they are just starting to hit their stride.
Niche and net new revenue are at the core of mobile. Knowing the audience you are selling to and converting them into repeat (read: loyal) customers is at the core of what Beergram is doing for craft breweries in neighborhoods across the United States. This is the story of Andrea Sanchez and turning her passion for this business into a business unto itself.
Port 200 games in 4 months. That was the challenge put to Sylien Games founder Sylvain Rochon by Microsoft and, like a true entrepreneur, he accepted it. That challenge is what drew me to ask him on the show but I soon found out (as will you) that the story leading to that Microsoft ask is much much more interesting.
In this episode with Bump co-founder Dave Lieb, we dive into the last two years of Bump and the lessons he’s learned from them: The “feature temptation”, the fallout from the refocus, the development of Flock, the focus on cognitive overhead, the inference age, and where Dave sees it all going in the near future. This is a smart episode – full of Star Trek references and market insights from one of the most popular and well-used apps in the market.
What happens when a product doesn’t live up to the founders expectations? For some they ignore the warnings in their head and press on. For others it means giving in, giving up and moving on. For Scott Lindenbaum and his team at Broadcastr, it means understand what is working and focusing on doing more of that. Here’s his story.
Bretton MacLean has enough mobile startup scars to know when he’s on to something innovative in his latest startup Flixel. This time around couldn’t have happened without the lessons learned from his first venture, Tweetagora. This is the story of that journey. Lots of lessons here so you don’t have to make them yourself.