How do you know where to go unless you have the right data? That's what this...
In this first episode Ian explores innovative technologies that are emerging as a result of the...
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How MMS can help app developers deepen user engagement
MMS has been around for quite some time but perhaps it hasn't been appreciated...
- Posted September 30, 2014
The 5 reasons you can’t ignore SMS marketing
SMS marketing can be misunderstood. It seems complex to get up and running and...
- Posted September 25, 2014
The 3 things you should never do when using social media to market your mobile app
Marketing is an art when it comes to getting the word out for your...
- Posted September 24, 2014
The top 5 iOS 8 features that marketers need to know about
Greg and I jump into the iOS 8 discussion by highlighting the top 5...
- Posted September 18, 2014
How to use emotions to make mobile ads more effective
Peggy walks us through an incredibly simple process to understand when to use what...
- Posted September 17, 2014
The marketer’s guide to the mobile web vs mobile app debate
This debate has raged on endlessly: Mobile app versus mobile web site. Finally, some...
- Posted September 11, 2014
Why the enterprise is ripe for mobile disruption
Are you a developer for hire or a company involved in mobile development? Have...
- Posted September 10, 2014