Do people buy big ticket items from their smartphones?

Mobile Commerce Minute Episode #473:

It turns out that many of us aren’t buying large ticket items from our smartphones these days. A new study by Princeton Survey Research Associates on behalf of Bankrate found that only 12% of those that responded have bought big-ticket items from their mobile. Chuck gives us a rundown on the study results while I ponder why this is relevant at all…

With Rob Woodbridge and Chuck Martin


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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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