Mobile now influences $1 trillion in retail sales

Mobile Commerce Minute Episode #511

There’s a number for you. Mobile now influences $1 trillion of in-store sales. This is according to the most recent survey results from Deloitte Digital. Navigating the New Digital Divide highlights the growing importance of tracking the entire mobile shopping journey and not just the transaction as many other studies do. Mobile influences much more than payments and this proves that in spades. Chuck highlights the results in this episode.

With Rob Woodbridge and Chuck Martin

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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