Mobile means we don’t have to stop shopping on Christmas Day…and we didn’t

Mobile Commerce Minute Episode #449:

Why take Christmas off when you can shop. That’s what happened on Christmas Day this year according to the latest research for IBM Digital Analytics Benchmark. According to their analysis of mobile activity on Christmas Day, our exuberance for spending over the holidays did not take a break after all the giving and getting on Christmas morning. Chuck highlights the key findings here.

With Rob Woodbridge and Chuck Martin

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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