Live on Meerkat…it’s TWiLBM

Welcome to episode #224. We live-streamed on Meerkat so you don’t have to wait for the actual edited version…On the show: Uber acquired deCarta; Subway Canada partners with Turnstyle; Amazon will print your product on delivery; Vistarmedia partners with Instantly; PayPal buys Paydiant; Roadie and Waffle House team on deliveries; AdShel drops 3000 beacons across Australia; Facesin lets you stalk your sales targets; Visa, Accenture and Pizza Hut team to order pizza from your car; Magic lets you order anything from SMS + Chuck Martin explains what went wrong with Softcard and we dive into the expectations about our real-time economy.

This Week in Location Based Marketing Episode 224

Recorded: March 6, 2015
Hosts: Rob Woodbridge & Asif Khan
(see all the episodes)


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Show Notes:

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Top stories of the week

1. Uber acquires deCarta 10:00
2. Subway Canada partners with Turnstyle 12:20
3. Amazon patents delivery trucks that can 3D print your product on the go. 16:50
4. Vistar Media & Instantly partner for OOH measurement 18:45
5. PayPal acquires Paydiant & release NFC reader 20:35
6. Roadie app teams up with Waffle House 26:25
7. AdShel rolling out 3,000 beacons across Australia 31:40
8. FacesIn App 33:15
9. Visa + Accenture + Pizza Hut = Connected Car 39:05
10. Magic – new SMS service to order anything you want on the go. 44:20

Special guest: The demise of Softcard with Chuck Martin 51:00

Top Story: The our real-time demands 56:00

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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