It’s 2012 all over again

Welcome to episode #256. On the show: Zikit’s now or never coupons; Paying with sounds; Short stories by ShortEdition; Unmapped; Pixie; Google’s shopping insights; UNICEF Kid Power with Target; Uniqlo’s U-Mood; GPS-based metering in NYC; MapQuest’s refresh; Gimbal whitepaper – Unlocking the future of OOH.

This Week in Location Based Marketing Episode 256

Recorded: October 25, 2015
Hosts: Rob Woodbridge & Asif Khan
(see all the episodes)


Show Notes:

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Top stories of the week

1. Zikit’s “Now of Never” coupons (Israel) 11:01
2. Soundpays (Toronto) 15:57
3. ShortEdition – vending machine for short stories 20:45
4. Unmapped (Montreal) 23:18
5. Get Pixie 27:35

Resource: Gimbal Whitepaper – Unlocking the future of mobile OOH 32:22

Member News

1. Google releases Shopping Insights tool 35:16
2. UNICEF Kid Power with Target 36:58
3. Uniqlo’s U-Mood 39:16
4. NYC to test GPS-based metering system 41:28
5. MapQuest launches refresh 43:07

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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