Delta kills animals


Welcome to episode #229. On the show: xAd launches Global Blueprints; MedNav tries to be the OpenTable for medical appointments; Coke Zero and Carlsberg pour out from a billboard; Sponda uses RFID to add location to malls; Freckle IOT partners with BlueBite; ShopperTrak partners with Shopkick; Patagonia will fix your torn clothes; StudioTime tries to be the AirBnB of recording studios and Delta tries not to kill your animals. Our special guest is Christophe Remillet of OneVisage.

This Week in Location Based Marketing Episode 229

Recorded: April 10, 2015
Hosts: Rob Woodbridge & Asif Khan
(see all the episodes)

 


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Show Notes:

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Top stories of the week

1. xAD launches Global Blueprints 7:40
2. MedNav lbs for healthcare 12:02
3. Coke Zero drinkable commercial 17:10
4. Sponda + \Pilot test RFID location in Finnish mall 20:18
5. Freckle IOT + BlueBite 24:25
6. Patagonia – Worn Wear Mobile Tour 26:00
7. ShopperTrak + Shopkick 29:42
8. StudioTime (AirBnB for musicians and recording studios) 33:10
9. Carlsberg – Free beer billboard 37:10
10. Delta Airlines offers GPS pet tracking 38:50

Special guest: Christophe Remillet, CTO of OneVisage 43:00Click here to see the full interview with Christophe Remillet of OneVisage

Top Story: Simulated interactive Product Sampling 49:40

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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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