Car vending machines, tv ads that follow you & Virgin’s SeatView + Ryan Laul of dTheory

Welcome to episode #260. On the show: Millennial Media works with Rentrak to match TV ads with mobile; Western Union partners with WeChat; America’s Movie Night courtesy or RedBox; National Geographic launches “Find your park, love your park”; Carvana’s car vending machine; SenionLab launches StepInside; Gravy + ROIChecker creates VisitCast; RoamingAround Launches RapidApp; Google and Virgin America launch “Seatview”; Oxfam partners with xAd. Special guest is Ryan Laul of d[Theory].

This Week in Location Based Marketing Episode 260

Recorded: November 23, 2015
Hosts: Rob Woodbridge & Asif Khan
(see all the episodes)


Show Notes:

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Top stories of the week

1. AOL’s Millennial Media working with Rentrak to match TV ad viewing with mobile 8:18
2. Western Union partners with WeChat for money transfer 11:51
3. RedBox “America’s Movie Night” 14:38
4. National Geographic launches “Find Your Park, Love Your Park” 17:50
5. Carvana to sell cars through vending machines 19:17

Guest: Ryan Laul of d[Theory] 25:00

Member News

1. SenionLab launches StepInside 36:10
2. Gravy + ROIChecker = VisitCast 37:39
3. RoamingAround launches RapidApp 38:52
4. Google + Virgin America launch “SeatView” 40:00
5. Oxfam America + xAd partner 41:35

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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