TWiLBM #181: Hashtag commerce, excess food and Nivea’s print genius


Welcome to episode #181. On the show: Top stories from Digby and Phunware, YP’s Mobile Labs, Amazon & Twitter, Uber & Google Maps, RoadID, PareUp & excess food, Selfridge’s Fragrance Lab, Rivada’s nascent mesh network, Second Canvas & Nivea’s SUN ads.

Episode 181

Recorded: May 9, 2014
Hosts: Rob Woodbridge & Asif Khan
(see all the episodes)



Audio version

Show Notes:

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Resource of the week: Local Searches Lead 50% of Mobile Users to Visit Stores (43:20)

Top stories of the week

(starts at 3:45)

1. Phunware acquires Digby Mobile
2. YP – launches YP Mobile Labs
3. Amazon launches hashtag purchases on Twitter
4. Uber integration to Google maps
5. RoadID App
6. PareUp – linking restaurants’ excess food to buyers
7. Selfridge’s – The Fragrance Lab
8. Rivada gets patent on peer-to-peer location services
9. Second Canvas Museo Del Prado
10. Nivea SUN ad – Veja magazine Brazil

Discussion
1. How location plays into social commerce (Twitter + Amazon) (25:10)
2. PareUp and excess inventory (31:45)
3. The print to mobile to location movement (Nivea) (36:33)

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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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