TWiLBM #171: The commute doesn’t compute


Welcome to episode #171. On the show: Top stories featuring Square and Bookfresh, CommuteStream, LevelUp and Foodler, Muber, SounderPoster 3.0, Amtrak, Caribou Coffee, IMGuest.com, Mastercard and Syniverse and Stylinity. Our resource of the week features an interview with Thinknear founder Eli Portnoy on the state of location data. The Mobile Minute with Chuck Martin defines the mobile consumer.

Episode 171

Recorded: February 28, 2014
Hosts: Rob Woodbridge & Asif Khan
(see all the episodes)



Show highlights:

This week’s show is sponsored by: RetailMeNot and Mercatus Technologies

Support our show with Patreon!

A Mobile Minute with Chuck Martin: The mobile consumer (2:15)

Resource of the week: Eli Portnoy on the state of location data (20:10)

Top stories of the week (starts at 4:40)

1. Square acquires BookFresh
2. CommuteStream launches predictive geo-fencing pilot in Chicago
3. LevelUp goes online with Foodler partnership
4. Muber – peer-to-peer courier service via travellers
5. Soundposter 3.0 – Can’t touch this campaign
6. Amtrak offers writers residencies on trains
7. Caribou Coffee launches live Pinterest board in Mall Of America
8. IMguest.com – social network for travellers staying at the same hotel
9. Mastercard + Syniverse = geolocation to prevent fraud
10. Stylinity‘s “Style Stage” Kiosk

Discussion
1. CommuteStream launches predictive geo-fencing pilot on Chicago buses. Can buses be useful in geo-based marketing (24:35)
2. Muber: The peer-to-peer courier service via travellers (33:10)
3. Amtrak offers free rides and residencies for writers (39:42)

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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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