Success for mobile payments lies in our habits

Mobile Commerce Minute Episode #378:

Mobile payments have been hit or miss early in their adoption but one place that has seen a huge uptick is on the trains – especially everywhere except North America. Part of the reason is convenience that leads to a behaviour change – they made it easier to use a mobile than a traditional ticket. Chuck highlights a recent Frost & Sullivan report on the amount of mobile money flowing through trains…and it isn’t small.

With Rob Woodbridge and Chuck Martin



Subscribe to this podcast: Video Audio

About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

/* ]]> */