What and why we scan

Mobile Commerce Minute Episode #432:

Now that the hype around scanning QR and UPC codes has fallen from the mainstream media it is time to take a closer look at the reasons and impact behind each scan done today. ScanLife, makers of the ScanBuy app, recently released the results of a survey of 15,000 users and we present the key numbers here.

With Rob Woodbridge and Chuck Martin

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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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