The physical retail report: Visits up, bounce rate up, return visits down

Mobile Commerce Minute Episode #422:

Every month Euclid Analytics releases their numbers on physical in-store activity in their Retail Benchmark report. They use smartphones to track consumers as they window shop, browse inside the store and leave – think of them as the same as web analytics for physical retail. They do this by analyzing hundreds of millions of potential shopping sessions per year across thousands of locations – all of it opt in and all of it anonymous. Chuck summarizes the latest report which saw a mixed bag of results.

With Rob Woodbridge and Chuck Martin

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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