MM #226: Is Loop the missing link of mobile payments?

Mobile Minute Episode #226:
More convenient than cash. That has to be the mantra for mobile commerce providers today. It has to be more convenient than using cash. Consumers aren’t going to change their behaviours to accommodate new technology – at first. The gap between cash and mobile is so great that jumping from one to the other may be too much of a leap for most. This is why Loop is so interesting. Is this the transitory payment tech that brings it to the mobile side? You decide.

With Rob Woodbridge and Chuck Martin

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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