MM #250: The magic is in the passive data

Mobile Minute Episode #250:
When we use a web browser and hit up our favourite websites we leave a footprint. The site is most likely grabbing passive data about your browser, your operating system, your screen resolution, your connection speed and a bunch more data. Now this is moving over to the mobile world as companies like Survey Analytics collect passive data to serve you better. What does that mean? Go ahead and watch the video to find out.

With Rob Woodbridge and Chuck Martin



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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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