MM #232: Almost 50% to use mobile wallets – whether they know it or not

Mobile Minute Episode #232:
The mobile wallet is a promise being made by companies from Google to Starbucks to the carrier consortiums but what will it take to move it closer to ubiquity? According to research firm Parks Associates, a large percentage of US smartphone users will be using a mobile wallet of some sort in the coming years…but why? Watch this to find out.

With Rob Woodbridge and Chuck Martin



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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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