The final say on mobile’s impact on back to school shopping

Mobile Commerce Minute Episode #373:

Back to school the event was only dwarfed this year by back to school the shopping event. In what is sure to be a sign of things to come for the serious shopping season ahead, mobile played in important role in getting kids equipped for school. Chuck gives us the final word on the latest (and last) study on this subject brought to us by Affiliate Window. If this is any indication of things to come, watch out.

With Rob Woodbridge and Chuck Martin

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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