Crafting the mobile experience

I had the privilege of presenting to the OPMA in Ottawa about the art of crafting the mobile experience. The challenge with mobile today is that it is complex, few people truly understand the impact it will have on our lives and businesses and it is NOT a continuum of what we have today. This is not the “next web” or the evolution of the Internet – this is something completely different and requires a re-think on everything we are currently doing.

This is the presentation – minus the prerequisite Springsteen videos of course!

Please reach out if you have any questions at all.

About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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