Can Apple Pay triumph where others have fallen flat?

Mobile Commerce Minute Episode #400:

Today is Apple Pay day for the United States. The long-awaited launch of Apple’s foray into mobile payments is here and we explore why Apple’s incarnation is different from the early incumbents and why their approach may be the reason they succeed to gain traction. We also answer the age-old question: What needs to come first for mobile payment adoption: The customer or the employee.

With Rob Woodbridge and Chuck Martin

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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