Be your own bitch


Welcome to episode #206. On the show: Neiman Marcus wants you to snap, find and shop; Cellfind helps the Tears Foundation help victims; Appy Pie’s new API; Nomi acquired; Mogl funded; Facebook relaunches Atlas; Swirl rolls out their ad exchange; iHeartRadio vending machine with Instagram; Wall-m(Art) project; Hermes gives us La Maison des Carres; TouchTunes partners with Kinetic Active Exchange. Our resource of the week plots dead famous people thanks to ESRI.

This Week in Location Based Marketing Episode 206

Recorded: October 31, 2014
Hosts: Rob Woodbridge & Asif Khan
(see all the episodes)

 


Show Notes:

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Top stories of the week

(starts at 7:00)

1. Neiman Marcus – Snap, Find, Shop (7:00)
2. The Tears Foundation + Cellfind (8:20)
3. Appy Pie’s new API (9:25)
4. FUNDING UPDATES – Nomi acquired by Brickstream / Mogl raises $11M (10:55)
5. Facebook relaunches Atlas (14:20)
6. Swirl launches Ad Exchange (16:15)
7. iHeartrRadio vending machine turns Instagram photos into swag (19:25)
8. Wall-m(Art) project (22:10)
9. Hermes, La Maison des Carres (24:20)
10. TouchTunes – Kinetic Active Exchange (26:45)

3 stories:
1. The world is an advertisement (31:00)
2. Does the world need more ad exchanges? (36:00)
3. Starbucks to deliver(?) (43:25)

Resource of the week
The Famous and Infamous – See Where the Bodies Are Buried with Esri’s Halloween Story Map (48:20)

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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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