This Week in Location Based Marketing #140: Looking back or thinking ahead


Welcome to episode #140. On the show today: YFind is acquired by Ruckus Wireless; Weston Expressions launches Linkett to connect smartphones with dumb screens; Cineplex expands their out of home reach by acquiring EK3 Technologies; Timehop raises $3million; Imersia brings Epic to life in New Zealand; Garmin brings HUD to the dashboard; AudioVox partners with AT&T for on-board auto diagnostics. Plus a Mobile Minute with Chuck Martin, our resource of the week on Showrooming and special guest Tyler Bell of Factual.

Episode 140

Recorded: July 28, 2013
Hosts: Rob Woodbridge & Asif Khan
(see all the episodes)



Show highlights:

A few announcements

– Do you have a location based marketing question? Ask us here and we’ll answer it on an upcoming show.

Featured Guest: Tyler Bell of Factual (26:00)

A Mobile Minute with Chuck Martin: The retail quest for the mobile cookie? (10:08)

Mobile fascination of the week: Everlapse (6:30)

Top news of the week

1. YFind acquired by Ruckus Wireless (12:40)
2. Weston Expressions launches Linkett (16:00)
3. Cineplex to acquire EK3 Technologies (21:25)
4. Timehop raises $3M (38:40)
5. Imersia + 20thCenturyFox + Westfield Malls (46:53)
6. Garmin’s take on the dashboard HUD (51:55)
7. AudioVox and AT&T automobile on-board diagnostics (57:08)

Resource of the week: Showrooming numbers (62:00)

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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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