Mobile Minute #179: The MasterCard mobile commerce vision

Mobile Minute Episode #179:
You would think that MasterCard would be solely focused on the transaction part of the mobile commerce path but that is not the case. The way Mung Ki Woo, MasterCard’s EVP Mobile & Industry Alliances puts it makes it seem that the transaction is just simply the culmination of a series of commerce interactions throughout our day. A day that mobile plays an increasingly important part in. Here’s a glimpse of that concept.

With Rob Woodbridge and Chuck Martin



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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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