Mobile social discovery – the act of finding people around you that you know through your mobile device – is emerging as the next great service battle being fought today. Companies are tying location with our social graph (Facebook, Twitter, LinkedIn, etc) with the hopes of creating pro-active serendipity and there are a number of companies that are vying for your network – Glancee is one.
This is a real-world problem. Often times we are not optimizing our time at airports, events, games – anything social – and services like Glancee help make sure we don’t miss the important people we want to meet with.
Glancee’s story is a good one – as most mobile/entrepreneur stories are. Alberto Tretti is the co-founder and, while we do talk about the industry, the product itself and his motivation for starting it, we spend an incredible amount of time on his decision process for deciding what features should be in the product (and thus, which shouldn’t be in the product), as well as the importance of a great and simple user interface and user experience while designing the software. It is hard to build something that is easy to use.
The best part of this segment is how he become a mobile entrepreneur.
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About Alberto Tretti
Alberto Tretti is a cofounder of Glancee, in charge of UX design and mobile development. Previously he was a PhD student in Natural Language Processing at UIC, where he was collaborating with Motorola Labs to develop new algorithms to automate the description of large collections of text and video metadata.