This Week in Location Based Marketing #82: DigiCity, Xtify and Samsung TecTiles + Jonathan Stephen of JetBlue Airways

Welcome to episode #82 of This Week in Location Based Marketing. On today’s show, we wonder can Montreal-based DigiCity do what others have tried before to marginal success. Xtify’s great news about location-triggered push notifications. Waiting for a movie just got more interactive. Samsung can’t wait for NFC – literally. Plus our usual bevy of M&A and financing news, our resource of the week and Jonathan Stephen – head of mobile with JetBlue Airways, swings by to tell us about location is moving the airline industry forward.

Episode 82

Recorded: June 17, 2012
Hosts: Rob Woodbridge & Asif Khan

Show highlights:
1. Launch of DigiCity (7:15)
2. LocAid opens GeoFence API (11:22)
3. Xtify – location triggered push notifications bring 3X the results (15:00)
4. ScreenVision + HipCricket means no more movie down time (19:00)
5. Samsung launches TecTile Stickers to move NFC forward (22:35)

Featured Guest
Jonathan Stephen, Head of Mobile for JetBlue Airways (29:00)

Funding / M&A News
1. IBM acquires TeaLeaf (35:00)
2. Yext raises $27M (38:11)
3. iZettle raises $31.4M (41:55)

Resource of the Week
Shoppers Talk, But Doubt Stores Listen (45:00)

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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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