This Week in Location Based Marketing #75: The hunt for revenue

Welcome to This Week in Location Based Marketing where we rehash the news that matters in the location based marketing world.

In this episode we bring to life some of the most relevant stories from the location based marketing world including Kodak finally trying to make some money in mobile, mobile ticketing with Masabi, Gopogo and Project Noah launch and is Foursquare getting ready to make some money? All this plus a busy week in funding and special guest Alexis Zamcow from Canada Post. Enjoy!

Episode 75

Recorded: April 29, 2012
Hosts: Rob Woodbridge & Asif Khan

Show highlights:
1. Kodak launches new photo sharing / retail printing app (3:45)
2. MBTA partners with Masabi on mobile transit ticket system (9:20)
3. GoPoGo launches in beta (14:12)
4. Launch of Project Noah (19:00)
5. Foursquare to launch paid search ads in June (26:30)

Featured Guest
Canada Post: With Alexis Zamkow (32:00)

Funding / M&A News
1. Bee Media acquires Adcentricity (42:10)
2. GetMeListed closes seed round (43:50)
3. Chirpify raises $1.3M and launches Twitter payments (45:45)

Resource of the Week
TNS/Kanter Mobile LIfe Study (48:50)

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This episode is brought to you by:

Canada Post

About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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