How Foursquare is influencing destination, discovery and price – with Holger Luedorf, VP Mobile (Part 1)

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If you are in the mobile business there is no doubt you’ve heard and probably used Foursquare. This is the company that has pioneered the “check-in economy” and many other products have followed suit to limited or no success – including early initiatives from GoWalla, Facebook and Google.

Now that Foursquare has over 15 million users who have checked in over 1.5 billion times around the globe they are augmenting their offering by bringing on new services around discovery and helping drive people to local businesses.

This is part one of a three part interview I did with Holger Luedorf, VP of Mobile and International at Foursquare. In this episode we discuss his background, what the appeal of working at the company for him was, the massive changes that happen to a company in rapid growth and transition and some of the things that excite him about what Foursquare is doing.

Part 2 will be up on Wednesday, February 8.

Enjoy!

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About Holger Luedorf
Holger is VP of Mobile & International for foursquare. He has held positions in internet and mobile services since 1998. Before joining foursquare, Holger worked at Yahoo Mobile as a Senior Director of Strategic Partnerships, responsible for all of Yahoo’s strategic partnerships with global OEMs. Prior to Yahoo Mobile, Holger worked at T-Mobile International and Red Message. Holger holds a German Diplom in Business and Japanese from Hochschule Bremen and an MBA from Duke University’s Fuqua School of Business.

Rob Woodbridge

Entrepreneur, business leader, UNTETHER.tv founder, tech junkie, mobile business advisor, baseball nut, Springsteen fan and father of 5-year old twin boys.

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