10 ways to sell more mobile apps – with Pretzil co-founder Kyle McInnes Rob Woodbridge April 25, 2012 Mobile Marketing, Mobile Strategy How do you make sure your mobile app gets into peoples hands after all the hard work put into coding it? That’s where Pretzil and its co-founder Kyle McInnes come in. We tackle the 10 things app developers need to do in order to move their product through the mobile digital bitsphere. From blogger to business guy. From app creation to app promotion. Which is harder? While not the theme of this episode there is an undertone of how hard it really is to start something and make it work – especially in an industry like ours where there is so much happening and everyone is fighting for the same scarce thing: your attention. Kyle has been doing this for quite some time – having run BlackBerryCool.com and QuicklyBored.com at one time. Now he is a full time entrepreneur trying to help app developers become successful. Enjoy! [ismember} Download the audio version Click here if you can’t see the video Be sure to subscribe to iTunes to be notified on all future episodes (they are free for the first week!): Audio or Video About Kyle McInnes Kyle has been actively blogging (blackberrycool.com/quicklybored.com) and working in the mobile and web space for over 5 years. After university, he somehow ended up in Israel, working on his tan and a web portal for the Ministry of Foreign Trade. The following year he taught English to businessmen in South Korea. Since then, Kyle has been involved in several startups that develop BlackBerry themes and apps, and was once interviewed on national television for waiting over 24 hours in line for an iPhone. Follow Kyle’s tweets at @kylemcinnes or on Pretzil as quicklybored. Related PostsThe art and skill of launching a mobile app – with FreshFluff founder John CaseyHow a mobile game is changing children’s eating habits – with Smash Your Food co-founders Marta and Frederic De WulfHow one company found a niche business porting board games to mobile – with Chris Ewington, founder of Sage Board GamesHow publishers are leading the way in the HTML5 vs Native app debate – with InMobi’s Carnet WilliamsDan Martell: Why this relentless entrepreneur has turned his focus to mobileWhy UX is the future of the mobile operating system – with Chameleon creator Gabor Vida Share the love If you enjoyed this, sign up to get email updates (it is 100% free) Pingback: Marketing is part of making a great mobile app | UNTETHER.tv http://www.facebook.com/people/Ray-Boucher/637584495 Ray Boucher Kyle good job on explaining Pretzil and it’s application to new app developers. Regards, Ray Pingback: 10 Ways to Sell Mobile Apps: An Interview With Rob Woodbridge and Untether.TV | 101 Best BlackBerry Apps http://www.facebook.com/mcquitty Phil McQuitty Rob, loved this interview. A friend of mine over at Apptopia referred me to your blog and I hit this interview right off the bat. Learned tons. Would love to get more information to you about my newest app, golf whiz, and have you take a look. I’ll put together a write-up and send it to you, as you guys suggested in the video. In the mean time, http://itunes.apple.com/us/app/golf-whiz/id515594332?ls=1&mt=8 I noticed that pretzil is only on the canadian app store. Any reason it not available on the USA store? http://untether.tv Rob Woodbridge Thanks @facebook-1474906102:disqus ! Send along your stuff. I believe @kylemcinnes:twitter will be rolling out the Pretzil app to the US soon. Canada is a great place to beta test these things! Thanks again for the feedback. http://about.me/kylemcinnes Kyle McInnes Paul, thanks for submitting Golf Whiz to pretzil. I’ll get back to you via email and tell you more about some of the upcoming developer features.