How do you make sure your mobile app gets into peoples hands after all the hard work put into coding it? That’s where Pretzil and its co-founder Kyle McInnes come in. We tackle the 10 things app developers need to do in order to move their product through the mobile digital bitsphere.
From blogger to business guy. From app creation to app promotion. Which is harder? While not the theme of this episode there is an undertone of how hard it really is to start something and make it work – especially in an industry like ours where there is so much happening and everyone is fighting for the same scarce thing: your attention.
Kyle has been doing this for quite some time – having run BlackBerryCool.com and QuicklyBored.com at one time. Now he is a full time entrepreneur trying to help app developers become successful.
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About Kyle McInnes
Kyle has been actively blogging (blackberrycool.com/quicklybored.com) and working in the mobile and web space for over 5 years. After university, he somehow ended up in Israel, working on his tan and a web portal for the Ministry of Foreign Trade. The following year he taught English to businessmen in South Korea. Since then, Kyle has been involved in several startups that develop BlackBerry themes and apps, and was once interviewed on national television for waiting over 24 hours in line for an iPhone. Follow Kyle’s tweets at @kylemcinnes or on Pretzil as quicklybored.