This Week in Location Based Marketing – Episode 38: Shopkick kicks up a dozen brands plus Redbox, Syncuz and who’s your Heineken BFF?

Episode 38

recorded August 14, 2011

Welcome to This Week in Location Based Marketing where we rehash the news that matters in the location based marketing world.

Hosts: Rob Woodbridge & Asif Khan

This week:

Show highlights:
1. Shopkick adds some big brands
2. Redbox teams with Foursquare to discount movies and games
3. Getit local find app launches in India
4. Mobitto targets the market in Spain
5. Syncuz helps coordinate gatherings through your smartphone

Funding News
1. Inrix closes $37M

Tool of the Week
Heineken Beer For Friends (also, check out Buddy Beers)

Resource of the Week
The LBMA Field Research Program

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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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