This Week in Location Based Marketing – Episode 37: Yankees, Booyah and WagJag

Episode 37

recorded August 7, 2011

Welcome to This Week in Location Based Marketing where we rehash the news that matters in the location based marketing world.

Hosts: Rob Woodbridge & Asif Khan

This week:

Show highlights:
1. MasterCard teams with Facebook Places for Yankees Sweepstakes
2. Booyah Enters Japan
3. LivingSocial Instant
4. WagJag Express

Funding News
1. Cardtronics buys LocatorSearch
2. Teambuy gets $7M
3. WhosHere gets $1.5M from Lightbank

Tool of the Week
Scanlife

Resource of the Week
How Mobile Location Services Will Fade Into The Background

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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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