This Week in Location Based Marketing – Episode 33: PayPal bags Zong, SCVNGR takes Sasquatch green and we heart Roamler

Episode 33

recorded July 8, 2011

Welcome to This Week in Location Based Marketing where we rehash the news that matters in the location based marketing world.

Hosts: Rob Woodbridge & Asif Khan

This week:

Show highlights:
1. Point Inside launches Interact
2. Tata invades the enterprise location based services space
3. Foursquare (finally) launches on Windows Phone 7 and makes iOS and Android users jealous
4. CardFlick goes into beta
5. SCVNGR teams with Esurance and adds green games to the Sasquatch Music Festival

Funding News
1. PayPal acquires Zong for $250 million
2. Dealised raises $5.3 million

Tool of the Week
Roamler

Resource of the Week
Using Location-Based Services to Get Customers by BJ Emerson

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About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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