This Week in Location Based Marketing – Episode 29: Bouncity, SCVNGR, Jiepang, PepsiCo10 and Airrand

Episode 29

recorded June 11, 2011

Welcome to This Week in Location Based Marketing where we rehash the news that matters in the location based marketing world.

Hosts: Rob Woodbridge & Asif Khan

This week:

Show highlights:
1. Bouncity launches a SCVNGR-like service
2. SCVNGR teams with Subway and Green Lantern – free tickets but no space ride
3. Louis Vuitton teams with Jiepang (the “Foursquare of China”)
4. PepsiCo10 sets down in Europe – casting call in full force
5. General Trend: Marketplaces are getting even more hyper local with SideSell and Zaarly)

Funding News
1. Yelp to IPO?
2. rakes in $200M, now valued at $1B

Tool of the Week

Resource of the Week
14 of the best LBM Apps for Business

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About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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