Who doesn’t like to accessorize their mobile devices? Cases, stickers, headphones, car mounts, you name it and it is available. These accessories are beginning to define the products – think the Jawbone headset back in the day – and they actually mean that the industry is at a tipping point of acceptance.
I asked Dom to come on the show to talk about the process he went through to build and brand Deckster and what ensued was a deeper conversation on their design and development philosophy and the power and influence of Gary Vaynerchuk.
Watch this to understand what it takes to build, manufacture and finance a product company focused on the mobile industry.
Listen to the audio version now: [audio:http://blip.tv/file/get/Untether-Deckster404.mp3]
About Dom Coballe
Dom is a native of Vietnam, and came to Canada at a young age with his family with a stop in India in between. A designer at heart, he is the Creative Director of MAD INC (Ottawa). He has spent his career building brands for large public and private companies with a focus on user experience. N-Product is a lifestyle product design startup company, its main goal is to create exquisite designs that capture the imagination of its audience.
This episode is brought to you by:
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